Renodo means in Latin to knot or link some elements with others. This project tries to collaborate for the reconstruction of the bonds within the value network of the book from a digital-triggered and innovative approach, through collaboration and exchange of ideas.
The key element of the project is collaboration. This is an initiative of the Germán Sánchez Ruipérez Foundation (FGSR), that enjoys the substantial collaboration of the International Publishing Distribution Association (IPDA) and the support of the Ministry of Education, Culture and Sport of Spain.
The project is based on a diagnostic on the main challenges and breakthroughs in the industry elaborated by IPDA and FGSR. During the first steps of this common undertaking the following fields have been identified as matter of interest:
- Smartphones as reading devices
- IoT and the book industry
- Dynamic prices
- Convergence of formats
- Rights Management Systems
EXCHANGE OF IDEAS AND EXPERIENCES BETWEEN PROFESSIONALS
In each of the work areas a conversation and a more formal effort is generated to consolidate some content to share towards the professional community, which the companies and professionals of the publishing sector may trigger innovation at all levels of the (native) digital sector.
The collaboration from IPDA is demonstrated by the leadership offered by its members international figures of reference in each field:
- Jens Klingelhoefer: formats
- Denis Zwirm: DRM
- José Manuel Anta: Dynamic prices
- Eric Briys: IoT and the book sector
- Antonio Tombolini: Blockchain
In the context of Renodo, face-to-face formative experiences or webinars are carried out from the digital platform that is used for the development of professional collaboration dynamics.
The vocation of the Renodo project is to generate white-papers and documentation to disseminate it among a broader area of professionals within the publishing sector.
These contents are accessible, for the most part, from this website and are composed of videos with opinions of the participants, podcast with leaders in each field, documents of conclusions of the working sessions, business cases and other documentation on innovation good practices.
A good part of the contents will be built from the workshops with experts with access to the most innovative experiences in the sector of distribution of creative and cultural content.