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Liminality means that we are living with new rules but we didn’t arrive at the next stage.
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This «liminal» stage is when we should be preparing for the future and adapting ourselves to the changes.
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One of the key ingredients will be improving the digital infrastructure
During her presentation in Redmagine 21 Verónica Reyero introduced the concept of “liminality” to explain the scenario that the publishing industry will be facing during the next few years.
Following Reyero’s explanation we are now «living in liminal times». The concept ‘Rites of passage’ by Van Gennep is useful to understand the path from the situation when things were as usual comes the “moment of separation”, the moment when the individual is separated from the community and during this period he is disposed of his attributes and identity and the rules of the community are somehow blurred. This stage is what we call liminality and afterwards is when the person is reintegrated back into the community but in a new scenario.
After a period of liminality we can’t go back to normal because we can only go into a new scenario. As this liminality situation would last during a few years this team (Antroplogía 2.0) is focused on taking a deep look at what’s the meaning of this period and how it could impact -among many other things-to the content industries.
Reyero referred during her interesting presentation to some impacts on the consumption patterns during this liminal stage of lockdowns and how are going to affect the future trends. This liminal stage is when we should be preparing for the future, adapting ourselves to the changes, land earning how to deal with the new society
