{"id":1487,"date":"2022-01-03T19:56:47","date_gmt":"2022-01-03T19:56:47","guid":{"rendered":"https:\/\/renodo.org\/en\/?p=1487"},"modified":"2022-01-03T19:56:47","modified_gmt":"2022-01-03T19:56:47","slug":"the-challenges-and-the-chances","status":"publish","type":"post","link":"https:\/\/renodo.org\/en\/2022\/01\/03\/the-challenges-and-the-chances\/","title":{"rendered":"THE CHALLENGES AND THE CHANCES FOR THE INTERNATIONALISATION OF THE EUROPEAN PUBLISHING STARTUPS"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf\">\n#top .av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf{\npadding-bottom:18px;\nfont-size:40px;\n}\nbody .av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf .av-special-heading-tag{\nfont-size:40px;\n}\n.av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-8d5fe1ee4eda67cd88fd4220ccb35acf av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-0  el_before_av_video  avia-builder-el-first  av-inherit-size'><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >THE CHALLENGES AND THE CHANCES FOR THE INTERNATIONALISATION OF THE EUROPEAN PUBLISHING STARTUPS<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  class='avia-video av-av_video-9b34b4831ff54c47b05aa2f155fcf2c2 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtu.be\/x6mCk2KaDsY'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"The challenges and the chances for the internationalisation of the European publishing startups\" width=\"1333\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/x6mCk2KaDsY?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av-layout-grid-1'  class='av-layout-grid-container av-av_layout_row-edf07c93594a85695fda65c20c2393d8 entry-content-wrapper main_color av-flex-cells  avia-builder-el-2  el_after_av_video  el_before_av_social_share  grid-row-not-first  container_wrap fullsize'  >\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a\">\n.flex_cell.av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\nvertical-align:top;\n}\n.responsive #top #wrap_all .flex_cell.av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\npadding:30px 30px 30px 30px !important;\n}\n<\/style>\n<div class='flex_cell av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a av-gridrow-cell av_one_fifth no_margin  avia-builder-el-3  el_before_av_cell_three_fifth  avia-builder-el-first  content-align-top'  ><div class='flex_cell_inner'><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_cell_three_fifth-f57c70f9f5a63fd800eb5b955b847c2a\">\n.flex_cell.av-av_cell_three_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\nvertical-align:top;\n}\n.responsive #top #wrap_all .flex_cell.av-av_cell_three_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\npadding:30px 30px 30px 30px !important;\n}\n<\/style>\n<div class='flex_cell av-av_cell_three_fifth-f57c70f9f5a63fd800eb5b955b847c2a av-gridrow-cell av_three_fifth no_margin  avia-builder-el-4  el_after_av_cell_one_fifth  el_before_av_cell_one_fifth  content-align-top'  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_textblock-feab96d2ca212fe2c5845c2515871f31\">\n#top .av_textblock_section.av-av_textblock-feab96d2ca212fe2c5845c2515871f31 .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-av_textblock-feab96d2ca212fe2c5845c2515871f31 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The8th International Digital Distributors Meeting is organised once more by IPDAin collaboration with GSR Foundation within the umbrella of Readmagine.<\/p>\n<p>In this occasion the challenge proposed\u00a0 to the participants was to discuss how to ensure the positive pattern in book markets continues throughout the next few years. This idea was linked to the European approach of this edition and focused on the means to overcome some threatening trends that underlie those good results (namely, the bigger role of huge platforms such as Amazon).\u00a0Precisely, the first session was titled \u00abMade in Europe to the world\u00bb, moderated by\u00a0Arantza Larrauri (Managing Director atLibranda) presented two different European business cases for digital books:Bookwire and Streetlib.<\/p>\n<p>In this video you can follow the interesting conversation between Jens Klingelh\u00f6fer (CEO of Bookwire), Giacomo D&#8217;Angelo (CEO of Streetlib) and Arantza Larrauri (Europe and LATAM market manager at De Marque).<\/p>\n<p>Larrauri organised\u00a0the conversation around some important topics related to the challenges for internationalisation\u00a0of the European publishing companies. She addressed the following five questions:<\/p>\n<p>In the life of a company there are several critical milestones, the first one the birth. And for that it is necessary to cultivate entrepreneurial spirit. From your point of view, does the political, legal, and cultural context in Europe contribute to developing this state of mind in young people or it does not? How can the education policies that governments put in place in the different countries encourage young people to create their own business?<\/p>\n<p>Traditionally the territorial and cultural atomization of Europe has been considered a barrier (or at least a challenge) for the international expansion of European companies since economies of scale are not so feasible. But, in fact, this can also be an advantage because this idiosyncrasy can help to develop a sensibility that enables managers to work with different people in different cultures. What are the main challenges that a European start-up must face when trying to expand within Europe and beyond? Are these challenges the same in organic growth and in acquisition strategy growth? Is the acquisition strategy the most effective to accelerate growth in such a complex diversity?<\/p>\n<p>United States, China, India, Europe\u2026 When looking at the global arena, we are seeing a global and indeed urgent debate on the need of promoting ethics, social responsibility, sustainability, and data protection compliance. How can European companies make the difference and innovate while leading and bringing these values to the world?<\/p>\n<p>The European Union \u201cNext generation funds\u201d for the recovery are the most ambitious program that will dedicate the astronomic amount of 8 hundred thousand million euros that will be transferred to the different EU countries to incentivize development of companies and creation employment in Europe (based on 4 axes: digital, green, sustainable, and innovative). Are these kinds of programs an opportunity for medium and small size companies that want to grow?<\/p>\n<p>To end the conversation, can you mention 1 or 2 European companies, no matter the sector or industry, that you admire for having done a great job at any level in their international expansion? What can we learn from their case study?<\/p>\n<\/div><\/section>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a\">\n.flex_cell.av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\nvertical-align:top;\n}\n.responsive #top #wrap_all .flex_cell.av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a{\npadding:30px 30px 30px 30px !important;\n}\n<\/style>\n<div class='flex_cell av-av_cell_one_fifth-f57c70f9f5a63fd800eb5b955b847c2a av-gridrow-cell av_one_fifth no_margin  avia-builder-el-6  el_after_av_cell_three_fifth  avia-builder-el-last  content-align-top'  ><div class='flex_cell_inner'><\/div><\/div><\/div><div id='after_grid_row_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1487'><div class='entry-content-wrapper clearfix'><div  class='av-social-sharing-box av-av_social_share-ab1295240bea1d1200dd92c8b0db438f av-social-sharing-box-default  avia-builder-el-7  el_after_av_layout_row  avia-builder-el-no-sibling  av-social-sharing-box-fullwidth'><div class=\"av-share-box\"><h5 class='av-share-link-description av-no-toc '>Compartir esta entrada<\/h5><ul class=\"av-share-box-list noLightbox\"><li class='av-share-link av-social-link-facebook avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Compartir en Facebook\" href='https:\/\/www.facebook.com\/sharer.php?u=https:\/\/renodo.org\/en\/2022\/01\/03\/the-challenges-and-the-chances\/&#038;t=THE%20CHALLENGES%20AND%20THE%20CHANCES%20FOR%20THE%20INTERNATIONALISATION%20OF%20THE%20EUROPEAN%20PUBLISHING%20STARTUPS' data-av_icon='\ue8f3' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Compartir en Facebook'><span class='avia_hidden_link_text'>Compartir en Facebook<\/span><\/a><\/li><li class='av-share-link av-social-link-twitter avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Compartir en X\" href='https:\/\/twitter.com\/share?text=THE%20CHALLENGES%20AND%20THE%20CHANCES%20FOR%20THE%20INTERNATIONALISATION%20OF%20THE%20EUROPEAN%20PUBLISHING%20STARTUPS&#038;url=https:\/\/renodo.org\/en\/?p=1487' data-av_icon='\ue932' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Compartir en X'><span class='avia_hidden_link_text'>Compartir en X<\/span><\/a><\/li><li class='av-share-link av-social-link-mail avia_social_iconfont' ><a  aria-label=\"Compartir por correo\" href='mailto:?subject=THE%20CHALLENGES%20AND%20THE%20CHANCES%20FOR%20THE%20INTERNATIONALISATION%20OF%20THE%20EUROPEAN%20PUBLISHING%20STARTUPS&#038;body=https:\/\/renodo.org\/en\/2022\/01\/03\/the-challenges-and-the-chances\/' data-av_icon='\ue805' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Compartir por correo'><span class='avia_hidden_link_text'>Compartir por correo<\/span><\/a><\/li><\/ul><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1486,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[3,21],"tags":[],"class_list":["post-1487","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-home","category-ideasen","post_format-post-format-video"],"_links":{"self":[{"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/posts\/1487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/comments?post=1487"}],"version-history":[{"count":1,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/posts\/1487\/revisions"}],"predecessor-version":[{"id":1488,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/posts\/1487\/revisions\/1488"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/media\/1486"}],"wp:attachment":[{"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/media?parent=1487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/categories?post=1487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renodo.org\/en\/wp-json\/wp\/v2\/tags?post=1487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}